Ecommerce: The Hammersley Brothers Ecommerce Podcast

The Hammersley Brothers Ecommerce Podcast By Mark & Ian Hammersley

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify
  • Amazon Music
  • iHeartRadio
  • PlayerFM
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Episodes

Wednesday Mar 24, 2021

In this week's podcast episode, Ian and Mark talk about the paradox of choice and why taking the time to understand 'where the customer is at' when landing on the site is important. Enjoy
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Mar 17, 2021

In this week's podcast episode, Ian and Mark talk about Facebook advertising and the challenges after Apple's IOS14 update.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

E-commerce: Pricing Architecture

Wednesday Mar 10, 2021

Wednesday Mar 10, 2021

In this week's podcast episode, Ian and Mark dive into Pricing and discuss how to use this to your advantage whilst avoiding common mistakes.
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Mar 03, 2021

In this week's podcast episode, Ian and Mark detail the steps to take a 1 million eCommerce store to 5 million per year.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Wednesday Feb 24, 2021

In this week's podcast episode, Ian and Mark talk about how and when to expand your E-commerce team. They look at what roles can be done overseas and what's import to keep local.
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Tuesday Feb 16, 2021

In this week's podcast episode, Ian and Mark revisit one of the most important KPIs, the Add to basket rate. We discuss how to improve it using all the new tools now available.
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

E-commerce: Target Sheet

Wednesday Feb 10, 2021

Wednesday Feb 10, 2021

In this week's podcast episode, Ian and Mark talk about eCommerce Target setting and how it helps to strategically scale the business.
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Feb 03, 2021

In this week's podcast episode, Ian and Mark revisit Fashion eCommerce - one of our most popular topics back in 2020 and discuss new opportunities for optimisation in this market.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Tuesday Jan 26, 2021

In this week's podcast episode, Ian and Mark dive into how to scale personalised product eCommerce businesses.
 
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Jan 20, 2021

In this week's podcast episode, Ian and Mark talk about subscription business in eCommerce and how it can help to increase your revenue. 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Jan 13, 2021

In this week's podcast episode, Ian and Mark dive into the biggest learnings of 2020 and the biggest opportunities for ecommerce in 2021.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Tuesday Dec 22, 2020

In this Week's podcast episode, Ian and Mark look at how to add a 'reason to buy today rather than tomorrow' element to the offer architecture of an eCommerce site. This is an important detail that is commonly missing in most eCommerce sites. 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

E-commerce: Business Design

Wednesday Dec 16, 2020

Wednesday Dec 16, 2020

In this Week's podcast episode, Ian and Mark dive into Business Design for an ecommerce company. We discuss the fundamentals of an eCommerce site, how to make sure it has legs. Don't miss this episode. Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Dec 09, 2020

In this Week's podcast episode, Ian and Mark do a recap on eCommerce in 2020 and look forward to see what 2021 has in store for us all.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Dec 02, 2020

In this Week's podcast episode, Ian and Mark dive into Customer Lifetime Value for an ecommerce site. We look at how to understand what a customer is worth to a business.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Nov 25, 2020

In this Week's podcast episode, Ian and Mark answer some listener questions
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Nov 18, 2020

In this Week's podcast episode, Ian and Mark talk about selling Cookware online. We look at how to make this work and explore important areas to consider when running this online.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: The Brand Story

Wednesday Nov 11, 2020

Wednesday Nov 11, 2020

In this Week's podcast episode, Ian and Mark discuss the importance of creating a narrative behind the business and the benefits of establishing a community.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: Customer Recruitment

Wednesday Nov 04, 2020

Wednesday Nov 04, 2020

In this Week's podcast episode, we dive into new customer recruitment. We tackle recruitment methods for different types of businesses to see how strategies change across different markets.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: Homepage Design

Wednesday Oct 28, 2020

Wednesday Oct 28, 2020

In this Week's podcast episode, Ian and Mark have a deep dive into the Homepage. We discuss important details and techniques for optimising this key page.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: Google Shopping

Tuesday Oct 20, 2020

Tuesday Oct 20, 2020

In this Week's podcast episode, Ian and Mark talk about Google Shopping.  We look at how to make this work and explore important areas to consider outside of the Google Ads interface.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Oct 14, 2020

In this Week's podcast episode, Ian and Mark dive into how and when to do Remarketing to maximise return on ad spend.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: The Basket Page

Friday Oct 09, 2020

Friday Oct 09, 2020

Ecommerce: The Basket Page
In this Week's podcast episode, Ian and Mark dive into the optimisation of a Basket Page in order to secure the order.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Thursday Oct 01, 2020

In this Week's podcast episode, Ian and Mark talk about diagnosing your ecommerce website using Google Analytics data.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Sep 23, 2020

In this Week's podcast episode, Ian and Mark answer some listener questions.
 
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: The Product Page

Wednesday Sep 16, 2020

Wednesday Sep 16, 2020

In this Week's episode, Ian and Mark talk dive into how a product page needs to function and be optimised to work in todays market.
 
(Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.)
 
Our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Ecommerce: Google Analytics

Wednesday Sep 09, 2020

Wednesday Sep 09, 2020

In this Week's episode, Ian and Mark talk about Google Analytics and discussing important elements for Ecommerce growth.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Sep 02, 2020

In this Week's episode, Mark interviewed Anthony Lynch, one of the UKs most successful and seasoned Affiliate Marketing managers for Ecommerce.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Thursday Aug 27, 2020

In this Week's episode, Mark interviewed Graham, the co-founder of a successful high 8 figure eCommerce business.  Listen to their journey from $15k seed capital and no further investment to dominating the eCommerce industry.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Ecommerce: Email Capture

Wednesday Aug 19, 2020

Wednesday Aug 19, 2020

In this Week's episode, Ian and Mark talk about email capture and discussing techniques on how to build your email list.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Ecommerce: On-Site Search

Wednesday Aug 12, 2020

Wednesday Aug 12, 2020

In this Week's episode, Ian and Mark talk about on-site search, discussing the benchmarks you should be seeing on your own e-commerce site and what you can do to improve your results.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Thursday Aug 06, 2020

Ian did a podcast episode with Phil Kay from Segmentify called 'The eCommerce Growth Show' and discuss how to successfully scale an eCommerce business by sharing the Smartebusiness framework.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Aug 05, 2020

In this week's episode, Ian and Mark had a casual discussion about the Conversion rate problems of a Lighting ecommerce website.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Ecommerce: Website Traffic

Thursday Jul 30, 2020

Thursday Jul 30, 2020

In this Week's episode, Ian and Mark talk about the different types of e-commerce traffic, going through which traffic type to use and when.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Wednesday Jul 22, 2020

In this week's episode, Ian and Mark answer some listener questions.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Friday Jul 10, 2020

In this Week's bonus episode, Ian interviewed Morat Soysal, the Co-Founder of Segmentify
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 
 

Wednesday Jul 08, 2020

In this week's episode, Ian and Mark talk about an important aspect of maximising sales of your Ecommerce site, the Job To Be done. Mark also talks about his invitation to join the exclusive Top Level Mastermind Group at the end of the podcast.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Wednesday Jul 01, 2020

In this week's episode, Ian and Mark talk about Split Testing - including when to use it, why you should use it and when you shouldn't.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)
 

Benchmarking Ecommerce

Wednesday Jun 24, 2020

Wednesday Jun 24, 2020

In this week's episode, Ian and Mark go through a comprehensive list of eCommerce benchmarks. Use these stats to tell exactly where your ecommerce business has buckets of potential to grow.
(Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.)
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Jun 17, 2020

In this week's episode, Ian and I, talk about our favourite traffic source, email - This episode Includes discussion around pre purchase sequences, abandonment sequences and post purchase sequences.
(Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.)
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Jun 10, 2020

This week, Ian and I talked about the game-changing moments that led to the creation of our eCommerce framework. This is the methodology that we developed to make eCommerce growth predictable and sustainable.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Jun 03, 2020

In this week's episode, we tackled the World of Business to Business eCommerce and how it differs from Business to Consumer websites.
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Thursday May 28, 2020

In this week's episode, we are debunking the belief that re-platforming is always the route to riches in e-commerce. New technology doesn't necessarily mean new sales, and therefore we want to talk about all the things you can do on your site without having to have massive amounts of investment. Get the core right, increase the sales, increase the scalability, and then make sure the technology fits the business model. And not the other way around.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Tuesday May 19, 2020

In this week's episode, we dive into health and supplements eCommerce businesses and go through how to optimise this using the MOJO process.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday May 13, 2020

In this week's episode, Mark and Ian are talking about the fundamental difference between an ecommerce site selling its own brand products, and one selling other people's products. There's a huge difference, and you need to act and change the website accordingly.
 
(Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.)
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Q & A with Mark & Ian

Wednesday May 06, 2020

Wednesday May 06, 2020

This week we answer listener questions. We received a lot of good questions and we hope we provide some insight in our answers, enjoy.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Thursday Apr 30, 2020

This week we delve into the flow of a buyer on an ecommerce website. Often we get so focused on a single page that we don't actually see how people move from one page to another. This has a significant impact on your conversion rate and the revenue your store generates.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Apr 22, 2020

This week we're going to be looking at a homeware ecommerce business and how to scale. Find out how this market differs from the other businesses we've talked about. We get into the job to be done, talking about the voice of the brand and really, what's important for this type of business.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Thursday Apr 16, 2020

In this week's episode, Ian and I, thought we'd mix it up a little bit and talk to James Hayes from Parcelhub, who's got over 10 years of experience in eCommerce product shipping. We also delve into how delivery is not a commodity and how it's a really important part of getting your customer service right and receiving repeat business.
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

Wednesday Apr 08, 2020

This week we're looking at larger ecommerce businesses, typically doing over 5 million pounds a year. We are looking at the Ultimate Growth methodology and how this applies to growing a business of this size, i.e. how do the steps differ compared to a smaller ecommerce site.
Even if you are currently a smaller business, having a vision and starting to understand what a larger ecommerce business looks like will help you on your journey.
 
Looking to take your eCommerce revenue to the next level, grab a free eCommerce scaling call with us by visiting www.ecommercecall.com today.
 
Watch our latest case study video here - https://go.hammersleys.co.uk/get-started/
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Grab a copy of our book
It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)
 
2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too
It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)
 
3. Join our Coaching Programs and get growing.
If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)

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